San Francisco-based DP/Lighting Designer Bill Holshevnikoff is bringing his professional lighting workshop to Orange County, courtesy of Burnies Grip & Lighting and The OC Sound Stage. This is an ALL-NEW 6-hour workshop that Bill guarantees will help you to improve your production values!

Seems like the basic tool for everyone in media is a smart phone. With the right APP you can make it do anything! Writer, cinematographer, director, gaffer, editor, producer, electrician--there are a number of APPs for everyone! Join us for the March MCAI meeting as we present over 100 of the best, hottest & newest! Bring your favorite APPS to share and demo for others.

If you want to generate some buzz quickly and at the same time provide "SEO food" to attract customers and the media to your website, you should be writing press releases at least once a week. It's not as hard as you may think. Here's some tips.

Even if you get to NAB this year you know you can't possibly see it all! So, MCAI members have agreed to share the duty of finding and reporting the newest and best of this year's NAB convention. You can join in our collective review by sharing your opinions and personal favorites at our April meeting!

Nature and Underwater Documentary Filmmaker, Richard Theiss, was one of the featured panelists at the recent industry event, Secrets of Successful OC Documentary Filmmakers. Theiss is a member of the LA/OC Chapter of MCAi and also serves on the chapter's Board of Directors. His film, Island of the Great White Shark, was...

As with most aspects of media production, when it comes to recording a voiceover, time is money. Here are some ways to save time by making it easy for your talent. Not only will these tips help save you money, they will allow your talent to give a more effective read.

LA/OC Chapter Member, Randy Schultz, was profiled recently by writer and voice actor, Dennis Regan, of MCA-i's San Diego Chapter for our international organization's e-News. It's great recognition of an OC Professional who has run his own production company, worked in broadcast and been deeply involved in college level media education.

Presentation is Important

If you're going to use an employee as your on-camera spokesperson, they are by definition non-professionals. How they are presented will have great bearing on their effectiveness. Whether it's a high level executive or someone lower on the ladder, it's about how viewers will perceive them. And how they are received as an individual either helps or hurts your message. Here's some tips...

LA/OC Chapter (www.mcai-oc.org) of MCAI will be holding its second annual MediaProCamp on Saturday June 12, 2010. Last year’s event was a runaway hit and you can expect the sophomore effort to be even more successful. If your business wants to reach influential media professionals in a collegiate atmosphere of information-sharing, this is the venue for you! Sign up as a sponsor now to take advantage of pre-event exposure!